Effective with all client invoices February 1st, 2020, you’ll notice a change in our service renewal pricing. This is the first time in 7 years that we’ve had to increase any of our pricing so we wanted to go into some details about the reasoning for the increases and what our clients are receiving for their investment.
For almost all current clients, the increase will be on average about 15%. Our operating costs have been rising each year since the last adjustment in 2012/2013, but there are significant new and rising costs this year that requires this action in order for us to be able to maintain the level of quality hosting, updates and marketing/design services as well as continue to be ahead of the curve on new trends and technologies.
One of the major drivers of increased costs for us for 2020 is that CPanel, a “Control panel” server operating system frontend is switching their licensing from a “per-server” to a “per account” model. This is resulting in an over 20% cost in our server fees. We had the option of moving from the industry-leading CPanel to one of their competitors but our worry was that this would create an inferior situation and create issues with website uptimes and performance as well as major possible changes in email services for our clients.
The other main driver of costs has been a major increase of “Bot” and automated cyber-attacks throughout the internet. This has always been a problem, but this past year we have seen a massive increase in this type of traffic. We have been very proactive over the years in making sure our servers were “Hardened” and protected from attack, but now we’re also seeing a lot more attacks directly towards individual websites.
To combat that, we are in the process of purchasing premium plugins and other software/plugins to assist our WordPress websites in particular. These plugins will allow us to completely block all “Bad bots” as well as block all traffic to client websites from countries that are the worst offenders; including North Korea, China and other areas of Eastern Europe/Russia.
Hopefully this context and additional information will prove valuable to our current and prospective new clients. As always, if you have any questions or concerns, please contact us!